Poplin Project is a socially responsible Brand, whos aim it is to promote sustainable development using artisanal handicraft and traditional textiles. The brand merges the creativity of traditional African textiles with simple contemporary design and the sophisticated needs of our way of life.
Idea and Motivation
Poplin Project is the essence and culmination of the many things that have fascinated and driven Susann Schweizer for the last decade: fashion, Africa, textiles, handicraft and tradition.
As a fashiondesigner, Susann Schweizer has been in the business for many years. The way in which globalisation and fast-retailing have influenced and changend the fashion business over the years led Susann to question the purpose of her profession more than once. Her passion for textiles and handicraft together with her encounter with the West-African culture led her to the idea of the creation of a sustainable collection using traditional African fabrics. A collection of easy, timeless designs, destined for the creative consumer, that are ready for the rare, for the handmade and crafted, those that are looking for the soul in the garment.
Poplin Project wants to create an economic opportunity for its partners on-site through an artisan-produced handmade fashion collection, building sustainable fashion and artisanal businesses.
Unemployment and poverty is affecting many in Ivory Coast, including small businesses that specialize in local dressmaking. Political instability and high cost for rents and electricity are making it difficult for small businesses to survive, not to mention gathering resources in order to develop.
Poplin Project aims to improve possibilities for economically vulnerable and skilled micro producers by providing jobs and generating income above the living wage, whilst developing a product that is in demand by higher-end global markets. Poplin Project is building long-term, sustainable growth opportunities by supporting manufacturers and partnering with African artists and artisans.
Africa is the Future
Poplin Project wants to empower women and to create a future for unprivileged kids, by cooperating with small local organisations and cooperatives.
This year 33% of the profit goes to "Sisi Barra" a women cooperative of charcoal producers in the port area of
San Pedro. With your help we aim to finance a drinking water system, to build a safe recreation room for the women and children and to help them to get an education.
(photo @ Joana Choumali)
The Revival of Crafts in Textile
Poplin Project believes that craftsmanship will, once again, be a very important value in the future.
In our modern world clothing as reached a state where it has no value. Poplin Project wants to join the slow fashion and arts and craft movement in our world. The tradition of artisanal craftsmanship will never loose value. Poplin Project wants to revive vanishing arts and crafts and make old methods new again.
In its first collection Poplin Projet used only traditional African wax fabrics. In the future we would like to employ with ancient West African techniques and crafts such as Bogolan, Kente, Batik and Indigo.
Meet the Makers
Meet the teams who are producing the POPLIN PROJECT collection in Abidjan, Côte d'Ivoire
Team Cybele: Youssouf, Sonia, Cybele, Veronique and Prudence
Team Flore: Flore herself, and with her team
And Mamadouand Tanoh - the men for the batiks